About Me
14 Years of Making Marketing Work
I’m a digital marketing leader with 14 years of experience helping brands communicate with clarity, creativity, and momentum. I’ve built content engines, launched podcasts, restructured websites, run SEO transformations, and rescued more than a few teams from “We need this yesterday” panic.
My Journey
Throughout my career, I’ve had the privilege of working with healthcare SaaS companies, B2B tech teams, entertainment brands, and everything in between. Each experience taught me something new about what makes marketing truly effective.
I’ve led everything from full-scale content overhauls to podcast launches, from email revamps to SEO transformations. I’ve built brand messaging frameworks, created product marketing assets, and handled those “we need this to make sense by tomorrow” emergencies that every team secretly relies on someone to solve.
What drives me? The moment when strategy meets execution and something clicks. When a campaign comes together. When metrics move. When a message lands exactly right.
I thrive in fast-moving environments, especially when there’s a mix of high stakes, high expectations, and a tight deadline. That’s where I do my best work.
My Approach
Make it clear. Make it concise. Make it compelling. Make it convert.
I blend marketing strategy with crisp storytelling, using AI as a force multiplier to work smarter, faster, and with more creative headroom.
Work Style & Personality
I’ve led everything from full-scale content overhauls to podcast launches, from email revamps to SEO transformations.
My Work Style
- Fast, focused, and a little allergic to fluff
- Calm in chaos, decisive in crisis
- Systems thinker, creative problem-solver
- Adaptable, collaborative, and impossible to rattle
- Obsessed with getting the message right
Fun(ish) Facts
- I love a good before-and-after rewrite
- Data dashboards are my comfort TV
- I hate math. But I love numbers (especially when they go up)
- AI is my creative sidekick, not my replacement
- I will rewrite a headline five times, 25 times, or 105 times unti it's right
Need to make a boring topic fun and engaging? I'm your marketer.
Career Highlights
2025
Marketing Manager @ Inferscience
Leading all digital marketing for a healthcare AI SaaS company, including podcast production, content strategy, and performance marketing.
2023
Marketing Content Manager @ Merchant Risk Council
Managed three distinct newsletters, led full-site content audit, and launched education-focused member communications.
2017
Marketing Manager @ CrimeCon
Led content strategy for live and virtual events, created 24-30 page event programs, and managed social engagement for thousands of participants.
2009
MBA - University of Louisville
Combined business strategy with communications expertise to build a foundation for marketing leadership.
Strategy + Story + Systems
Let's Work Together
If you need someone who can bring strategy, storytelling, and speed to your marketing—let’s talk.